How to set up a monthly spend limit


Since this is set at the account level, you’ll find that setting up your monthly account spend limit is actually in a different spot than where you’d set your daily budgets. Here’s where to go and what to do:

  1. In Google Ads, in the top right-hand side of the toolbar, click into Billing
  2. On the left-hand menu, click into Settings
  3. Once there, you can select the option to create a Monthly Spend Limit
 

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NOTE: This feature is only available if you use the invoice billing method with Google Ads.

Are you going to use the Google Ads monthly spend limit?

Since this feature is a new tool to help country wise email marketing list  folks maintain control of their overall advertising costs, then it’s an obvious green light for those who are tight on budget. However, if you’re squeamish about trying this out, keep in mind that you can always adjust it or toggle it back off. So, it’s worth a try for any account regardless of your business needs, but be sure to keep an eye on your performance to see if it works well for your account. If so, happy spending! And, if not, then continue business as usual!

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Meet The Author
 

Susie Marino

Susie is the Senior Content Marketing Specialist at WordStream, where she uses her experience as a PPC consultant to share tips, tactics, and best practices in the ever-evolving marketing and advertising space. Outside of work, Susie loves to get outside for some snowboarding or (once the cold weather melts away) hiking!

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